FLY

Client

FLY is a travel luggage brand built around movement, exploration, and modern travel culture. They approached me to design a series of stickers that would live on their products, adding personality and strengthening their brand identity through visual storytelling.

I designed a collection of bold, travel-inspired stickers that capture the essence of adventure, freedom, and global connection. I explored different styles and compositions to ensure each design felt expressive yet cohesive as a set. I also considered how the stickers would sit on luggage, making sure they worked across different surfaces, scales, and real-world use.

Story

Year

What I did

Industry

Services

Sticker Design
Brand Identity Support
Concept Development
Typography & Illustration

Travel and Lifestyle

2024

Stickers collection

Dee'ress

Brand Identity Design

More work

Life in Covid

Design

HSBC: Principal Engineers

Campaign